Developing People

Growing Business

"Just like cutting hair or performing a facial, they're professional skills that are trained and practised.

The 4 Rs are revenue skills, and they are essential to train and practice if a salon or spa is to succeed."

Caroline Turner



Recommending services

(Cross-promotion and Up-selling)


Salon Team Training aims to assist salons and spa to achieve 

Client Retention 70 - 90%

Retail Sales 20% +

Average business growth 26%

Salon Team Training

Designed to develop teams in the 4 Rs of Revenue.

The Revenue Newsletter

Revenue focus hints, tips and techniques on how to increase revenue in the salon and spa industry.

Daily Live – Dealing with Complaints

Did you know only 5% of clients will make a complaint, the other unhappy clients will just leave and never return! No business can please all the people all the time and teams, ever with strong training will mess up because they’re human. How a business handles a complaint is key, and in this video…

Business coach Carla Jones Joins me to discuss the salon and spa industry

Joining me is the incredible Carla Jones. I’ve admired Carla’s straight-talking powerful message she shares with the industry. “I’m an industry artist and passionate professional FIRST and have spent the past 25+ years preparing for the role I have now. I crave success for myself and for those I work with and for. One thing…

Its a count down, Video 2 in the TAG series

It’s a count down! I describe in my book how big targets can feel like hard work, its a money mountain. And when something FEEL hard, people quit. So, how can I make targets FEEL easy so come the end of the week and the final push to hit the target is exciting, fast and…

What is the perfect salon or spa website?

Did you know 50% of people leave websites in just 6 to 8 seconds?  Imagine if 1000 people found you online it means 500 of them will leave in just seconds unless the design is right. But many businesses are making mistakes in how they present their websites and that’s costing potential revenue.  Watch instead…

I never Set Targets – Video 4 in the TAG series

Adults don’t like being TOLD what to do! Kids get TOLD what to do because they have no or little choice, but adults are different. Its about respect and working together. The choice any adult has is to either agree to the action or take the focus “YOU CAN’T MAKE ME” and they’re right! Which…

Are you ready for Mothers Day?

Make Mothers Day an incredible event for your salon or spa!   With 60% of UK shoppers spending money on Mothering Sunday and a whopping £510 Million spent on gifts according to the Mintel report. It’s a serious opportunity that needs marketing and team planning. What’s your focus, Packages, Retail and Gift Vouchers?   Here’s a…

Team Targets = Faster Growth – Video 1 in the TAG Series

Team – Aim – Go How to use targets to speed up team growth I’ve spent nearly 20 years focused to developing high performance teams. In this series of videos I break down some simple ways to make hitting targets feel easy and fun. When targets are “money mountains” its hard work, targets that are…

Part 2 – Award Winning Salon Owner Claire Denyer Interview

In part 2 Claire and I talk about; Managing expectations of apprentices The importance of the apprentice position Staff appearance and the impact on salon business Dealing with unwanted behaviour Team standards and behaviour Team training, critical to the success of the salon The Client Journey, breaking down the steps 12-week appraisals, the six-week catch…

Award Winning Salon Owner Claire Denyer Interview

I have had the pleasure of working with Claire over the last 14 years; she is an incredible salon owner. If you ever are lucky enough to meet one the industries BEST salon owners do: a beautiful human being and very successful salon owner on all levels. Claire has won Saks Salon of the Year…

Late Cancellations and No Shows

We’re in the business of people! Understanding peoples behaviour is the key.  It’s always the key, from staff to clients, any relationship! There’s no point in complaining, bitching or moaning. That’s not going to solve it or make us feel any better about no shows or late cancellations! As an industry have an issue with…