Developing People
Growing Business
"Just like cutting hair or performing a facial, they're professional skills that are trained and practised.
The 4 Rs are revenue skills, and they are essential to train and practice if a salon or spa is to succeed."
Caroline Turner
Retention
Retail
Recommending services
(Cross-promotion and Up-selling)
Referrals
Salon Team Training aims to assist salons and spa to achieve
Client Retention 70 - 90%
Retail Sales 20% +
Average business growth 26%
Salon Team Training
Designed to develop teams in the 4 Rs of Revenue.
The Revenue Newsletter
Revenue focus hints, tips and techniques on how to increase revenue in the salon and spa industry.
Daily Live – Dealing with Complaints
Did you know only 5% of clients will make a complaint, the other unhappy clients will just leave and never return! No business can please all the people all the time and teams, ever with strong training will mess up because they’re human. How a business handles a complaint is key, and in this video…
Business coach Carla Jones Joins me to discuss the salon and spa industry
Joining me is the incredible Carla Jones. I’ve admired Carla’s straight-talking powerful message she shares with the industry. “I’m an industry artist and passionate professional FIRST and have spent the past 25+ years preparing for the role I have now. I crave success for myself and for those I work with and for. One thing…
The Daily Meeting, Video 7 in the TAG series
It’s a very good responsibility (over time) to delegate the meeting, so its not the owner or manager EVERYDAY, saying the same thing everyday! Its quick, to the point, focused to informing teams of what needs to happen, and inspire a team to be ready. Clients want to have fun, have a pleasurable experience so…
Late Cancellations and No Shows
I’m Caroline Turner and I’ve been a revenue, money trainer in salons and spas across the world since 1999. It is my aim to share ways to improve revenue or save revenue. Cancellations at the last minute or clients not showing up can be not just frustrating but dangerous for peoples job security and the…
I never Set Targets – Video 4 in the TAG series
Adults don’t like being TOLD what to do! Kids get TOLD what to do because they have no or little choice, but adults are different. Its about respect and working together. The choice any adult has is to either agree to the action or take the focus “YOU CAN’T MAKE ME” and they’re right! Which…
STOP giving your team a retail target, it’s like a road to nowhere!
If it’s a battle to get the team behind retail and your business is not enjoying 20-30-40% or more in retail revenue then I know what I would do. STOP giving the team a retail target – The team needs a DIFFERENT target! Watch instead of read I’m Caroline Turner founder of The Salon Money…
Live – Discounts Damage Salons and Spas
I personally hate seeing discounts in salons and spas. But I’ve heard owners say countless times discounts and coupons work for my business. Now, discounts can increase sales, and yes, discounts can increase bookings during a promotion. But in my 20 years of experience as a revenue trainer and business consultant I believe, discounts damage business.…
Team Targets = Faster Growth – Video 1 in the TAG Series
Team – Aim – Go How to use targets to speed up team growth I’ve spent nearly 20 years focused to developing high performance teams. In this series of videos I break down some simple ways to make hitting targets feel easy and fun. When targets are “money mountains” its hard work, targets that are…
Discounts Damage Salons and Spas
I personally hate seeing discounts in salons and spas. But I’ve heard owners say countless times discounts and coupons work for my business. Now, discounts can increase sales, and yes, discounts can increase bookings during a promotion. But in my 20 years of experience as a revenue trainer and business consultant I believe, discounts damage business.…
Part 2 – Award Winning Salon Owner Claire Denyer Interview
In part 2 Claire and I talk about; Managing expectations of apprentices The importance of the apprentice position Staff appearance and the impact on salon business Dealing with unwanted behaviour Team standards and behaviour Team training, critical to the success of the salon The Client Journey, breaking down the steps 12-week appraisals, the six-week catch…