
Developing People
Growing Business
"Just like cutting hair or performing a facial, they're professional skills that are trained and practised.
The 4 Rs are revenue skills, and they are essential to train and practice if a salon or spa is to succeed."
Caroline Turner
Retention
Retail
Recommending services
(Cross-promotion and Up-selling)
Referrals
Salon Team Training aims to assist salons and spa to achieve
Client Retention 70 - 90%
Retail Sales 20% +
Average business growth 26%
Salon Team Training
Designed to develop teams in the 4 Rs of Revenue.
The Revenue Newsletter
Revenue focus hints, tips and techniques on how to increase revenue in the salon and spa industry.
Retail is Easy – at the right time
Retailing is easy when you know how to do it. However, if a team member doesn’t know how, it can also feel stressful, frustrating and difficult, especially if staff FEEL the pressure to hit targets with performance reviews and daily targets. And that can create the “I can’t” destroying confidence and revenue or worse they…
How to Improve Team Performance
In this series of articles and Live video’s I will be sharing some key habits that leaders can use to improve and develop team performance. And the subject of this article… The Danger of Labels Watch the video below or read on What is labeling and why is it dangerous in business? Labeling…
Late Cancellations and No Shows
We’re in the business of people! Understanding peoples behaviour is the key. It’s always the key, from staff to clients, any relationship! There’s no point in complaining, bitching or moaning. That’s not going to solve it or make us feel any better about no shows or late cancellations! As an industry have an issue with…
Improve Team Development – Part 2 Why don’t they do what we ask
In this series of articles and Live video’s I will be sharing some key habits that leaders can use to improve and develop team performance. It can be frustrating when we’ve given a job or a task to a team member only to feel it would be quicker to do it ourselves, those “give it…
Business coach Carla Jones Joins me to discuss the salon and spa industry
Joining me is the incredible Carla Jones. I’ve admired Carla’s straight-talking powerful message she shares with the industry. “I’m an industry artist and passionate professional FIRST and have spent the past 25+ years preparing for the role I have now. I crave success for myself and for those I work with and for. One thing…
Julie Cross Interview
I’ll be creating a salon owner course during this time of lockdown – developing skills to support the industry I love. But that’s not enough. I want to inspire you, give you more in this challenging time. I HAD A CRAZY IDEA I contacted everyone I know personally or respect as the BEST in the…
Taking pictures of clients heads? Part 2 What to write
You have a great photo with the stylist and client ready to share to social media, what are you going to write? Avoid industry jargon Use questions Headlines and lists Benefits and stories Call to action In this digital age, 89% of customers search online before making booking or buying (Digital Influence Index 2012). People will click…
The Salon Success Equation
Revenue = Ability – Limited Thinking The money a salon (or spa) generates is dependant on the servers ability to perform the service and understanding how to work with people. In Ability, the service skill is equal to 15% of success and understanding people 85% In understanding people, I train this as a mix of…
Salon Based Pay V’s Commission
Neil Decoff, the founder of Strategies, joined me to talk about salon and spa pay. There are only a few professionals from the business side of our incredible industry that I respect and would recommend. I’ve been training in our industry personally for 20 years, and Neil, Strategies is one of the only companies I…
Part 3 – Award Winning Salon Owner Claire Denyer Interview
Part 3 – Claire talks about Letting go, “I can’t do everything this business needs”. Delegation and developing a team so they can use their initiative and grow professionally. Trusting the team to make changes, my way isn’t the only way Systems and training How my health meant I had to re-invent my role In…