"85% of success with clients is because of mindset, communication, understanding people, and knowing how to advise clients professionally; that's what I cover in Salon Team Training. Everything a salon or spa professional needs to know to succeed in the industry."
Caroline Turner
A little taster of Salon Team Training
Extract from lesson 1 - Welcome To Salon Team Training
Salon Team Training is a step-by-step course that will show you how to succeed with clients.
Developing client skills improves the 4Rs of Revenue;
Retention/Rebooking
Recommending Additional Services
Retail
Referrals and Reviews
Clients want to buy and spend MORE with you, knowing how to achieve this is the key that can change an individuals wage and business owners fortune.
Why You Need Salon Team Training Is Clear
Our schools and colleges don't train people to be successful with clients; their focus is on developing practical skills and getting students to pass their exams.
Our suppliers focus on training product knowledge or service procedures often in a short space of time with their objective of increasing their sales!
Our industry has passionate people who want to do well, but they've never learnt how to succeed with clients, as one young professional once wrote;
"I've mastered the skill of my craft, but I don't know the secret of success on the floor".
That's what I train and have done since 1999.
How to succeed on the floor, I believe the missing linking in our industry.
Join the Waiting List
The training is available to join at set times in the year; it allows a group of like-minded professionals who want to develop their personal or teams skills to support each other as you go through the course.
As everyone starts at the same time the additional support in the Closed Facebook group and via email is relevant to you at each stage of the course.
Thank you, I will send you more information about the training soon.
Kind Regards
Caroline
The Three Modules of Salon Team Training
Module 1: The Power Mindset
The Power Mindset is the foundations for success; Far too many people stop their success because of thinking habits, like;
"I can't retail" "People around here can't afford it" "I'll never be able to do that."
Over years of training, I realised that I have to start with how people think because it impacts how they feel, behave, and what they say.
Mindset is critical to success.
Revenue = Ability - Limited Thinking
To maximise revenue, the team needs to perform services and recommend professionally (ability) without thinking habits that Limit success.
Module 2: Client-Team Links
How we make clients feel is the secret to salon and spa success.
The decision to book services and buy retail is up to 95% emotional.
Client-Team Links focuses on understanding more about people and how, as a team, we make people feel.
If a salon or spa has less than 70% retention and retail under 25%, the reason is simple; clients are uninspired; they don't feel enough emotions.
Module 3: Rainbow Yales
A step by step guide to making clients feel good with the client experience, and how to recommend professionally in a salon or spa.
Every step you need to know to succeed with clients;
How to perform a consultation service effectively
When to introduce homecare and service advice
How to ask a client to buy or book
How to deal with hurdles (objections)
and
How to get more referrals, the gold of salon and spa marketing
What other salon professionals say about Salon Team Training
Chris, Salon Owner; Caroline's a firm fixture in our team's education in person and online, its vital that our team can please the client with the experience in the salon, not just the result of the service. We know from our success and team retention the importance of high-quality education. Our retention of clients is at 90%, and we've never been busier. In our team's individual performance reviews, we always ask what they need or want to develop their skills and EVERY team member always asks for more training with Caroline.
Julie Eldrett; I've been travelling around the world sharing my training for 25 years, Caroline and I have designed and presented training together for over 16 years. When it comes to developing high-performance teams, Caroline's work is outstanding.
She has years of experience working with the corporate side of the industry as well as individual salons.
The online course is an exciting development for the industry allowing more professionals to benefit from her work and improve client skills.
Sarah, stylist; I love working with Caroline, she pushes me out of my comfort zone and genuinely cares. She has a way of making people feel that anything is possible and how to win on the floor.
David and Jo, salon owners; Caroline's worked with us since our first day of opening back in 2008 and has been part of the team ever since. We've been on her management development training, and she's a regular trainer for our team.
Caroline has a way of communicating with teams to not just motivate and inspire them but switch the light bulb on of how to succeed in a salon, how to make clients feel and understand what clients want from their visit.
We're lucky enough to have Caroline visit our salon at least twice a year and use her online training, which is excellent as we can repeat her training any time. Our salon runs at 90% and over on client retention, and retail sales are always high.
Becky, salon owner; I first started working with Caroline in 2014, when you work with her it's like having another team member join your salon.
She's been training my team for years, the team love it.
A little taster of Salon Team Training
The Consultation Service - Part 1
The Aim of the Training
Client Retention 70 - 90%
Salon Team Training develops an understanding of how to keep clients returning and spending more. With the aim to get EVERY team member to achieve a minimum of 70% retention.
Retail Sales 20% +
No salon or spa should be under 20% retail. The course aims to have EVERY team member achieving a minimum of 20% retail. The current salon record holder is; 106% and individual record holder 243% and apprentice record 167% retail to service.
Average business growth 26%
Training is key to any business being financially successful. Training online allows salon and spa owners to schedule training around clients to increase revenue.
The Aim of the Training
Client Retention 70 - 90%
Salon Team Training develops an understanding of how to keep clients returning and spending more. With the aim to get EVERY team member to achieve a minimum of 70% retention.
Retail Sales 20% +
No salon or spa should be under 20% retail. The course aims to have EVERY team member achieving a minimum of 20% retail. The current salon record holder is; 106% and individual record holder 243% and apprentice record 167% retail to service.
Average business growth 26%
Training is key to any business being financially successful. Training online allows salon and spa owners to schedule training around clients to increase revenue.
The Aim of the Training
Client Retention 70 - 90%
Salon Team Training develops an understanding of how to keep clients returning and spending more. With the aim to get EVERY team member to achieve a minimum of 70% retention.
Retail Sales 20% +
No salon or spa should be under 20% retail. The course aims to have EVERY team member achieving a minimum of 20% retail. The current salon record holder is; 106% and individual record holder 243% and apprentice record 167% retail to service.
Average business growth 26%
Training is key to any business being financially successful. Training online allows salon and spa owners to schedule training around clients to increase revenue.
